We give you the thread.
Built for therapists in private practice who'd rather be in session than writing captions.
In Greek myth, Ariadne gave Theseus a thread of red silk to find his way through the labyrinth, and his way back out. You became a therapist to help people, not to wrestle with Google's algorithm or remember which Facebook group allows promo posts on Mondays. Every Sunday, we lay the thread. All you do is follow it.
✦ Peek at what we write for therapists. See an example GBP post below →Or run a free 30-second footprint audit first. No signup. We tell you exactly what your Google Business Profile and website are missing for local search.
During onboarding, Ariadne reads your writing samples and your website, then builds a voice profile that is entirely yours. Every piece of content it writes after that could have come from you. Not a template. Not a chatbot answer. Something a prospective client reads and thinks, "This person gets it." Six content channels, sounding exactly like you spent hours on each one.
Google Business is the single highest-leverage thing a therapist can do for local SEO, and almost nobody does it. We generate a ready-to-post "What's New" update every week. One click to open your profile, one paste to publish. Auto-publishing is on the roadmap.
Today: copy & pastePre-written, copy-ready posts for the specific local Facebook groups your ideal clients are in. We know each group's rules, posting days, and tone. Tap to copy. Paste. Done in 60 seconds.
Ready to pasteEvery therapist has a mental list of doctors, counselors, and providers they've been meaning to stay in touch with. We turn that list into a living contact network, with relationship stages, outreach reminders, and a personalized email drafted in your voice for each one. Can't think of who to add? Search "doula in Woodinville" and we'll pull local providers from Google. One click opens your email client, pre-filled and ready to send.
Your personal CRMOne original Instagram or Facebook post per week, written in your voice, specific to your specialty. Not generic "self-care Sunday" stock quotes. Real content your ideal client stops scrolling for.
WeeklyA full SEO blog post every month, written in your voice, optimized for local search, specific to your specialty and ideal client. Paste it into your website and watch long-tail organic traffic build over time. Includes a meta description, keyword tags, and a ready-to-publish hero image generated for you, so all you do is copy and paste.
Monthly · SEO-ready · AI imagesPsychology Today is where most clients look before they call. Ariadne writes all four required profile sections (About, My Approach, My Focus, and Why I Chose This Profession) in your voice. Copy and paste directly into your PT editor. Takes 20 seconds. Your profile finally sounds like the therapist you actually are.
Write once · update any timeA 7-step onboarding learns your specialty, location, and most importantly, your voice. Paste a few writing samples and share your website. We analyze both to weave a voice profile that is entirely yours.
Every Sunday evening, your thread for the week is laid. One notification. Your Google Business post, social content, blog draft, referral outreach: all written in your voice, waiting for your sign-off. Nothing goes out without your blessing.
The labyrinth was never about getting lost. It was about finding what's at the center. Google finds you. Referral partners think of you first. New clients trust you before they call. Your caseload fills, and you never thought about marketing once.
Specific to your specialty, your location, and the way you write. See the quality before you sign up for anything.
◆ The quality difference
Spring is a wonderful time to focus on your mental health! 🌸✨ At our practice, we offer compassionate therapy services to help you navigate life's challenges. Whether you're dealing with anxiety, depression, or stress, our experienced therapists are here for you on your healing journey. 💙 Call today to schedule a free consultation!
Sounds like every therapist's page. Google can't differentiate it. Clients don't connect with it.
Something I hear often in a first session: "I know what my anxiety is doing, but knowing doesn't stop it." That gap between understanding and relief is real. It's also where we do the most interesting work together.
If you've been managing anxiety by thinking harder about it, we might try something different. I have two openings this month for anxiety-focused therapy in Redmond. Reach out if this resonates.
Specific location. Real voice. Speaks to the client's inner monologue. No hashtag soup.
"Ariadne is exactly what I needed and couldn't have come at a better time. As a therapist for 10+ years, I have experienced a lot of ebbs and flows in my practice and struggled to find the time to create content while parenting young kids. I knew I needed to market my practice more, but I felt too tired at the end of the day to do it. Thanks to Ariadne, I posted my first blog in 5 years and feel like I have an easy to implement plan moving forward. The content it generates is spot on and saves me significant time and mental effort. I am confident that this service will help my business grow and thrive."
Less than two co-pays. More reach than a year of posting yourself. One tree planted per paid subscriber per month via Trees for the Future.
Most therapy practices serve more than one audience. Prospective clients, sure. Also: applicants for supervision openings. Therapists you're subletting office space to. Adjacent providers in your referral network. The way you write to each is different, and the kind of post that lands with one will fall flat with another.
Define each audience in your Ariadne profile. The voice profile (the part that's you) stays the same; the audience tells the generator who you're talking to. When something specific comes up, like an office sublet listing or a supervision opening, type the topic, pick the audience, and Ariadne writes the whole campaign in 30 seconds.
A peek at how it reads
◇ Audience: Prospective clients
Something I hear a lot lately: "I keep telling myself I'll deal with this when things slow down." If you're waiting for a quiet week to start therapy, that week may never come. Two openings this fall, more on my website.
◇ Audience: Therapists seeking supervision
Two LMHC supervision spots opening in November. Bi-weekly, 60 minutes, focused on adolescent + young-adult work. I lean relational, write notes the way I'd want them written, and treat supervision like a real working relationship. Reach out through my website if it sounds like a fit.
AI and the planet
Ariadne uses AI to write content in your voice. We're honest about the trade. A typical month of Ariadne (around 20 pieces of content) uses roughly 0.16 kWh of energy: about the same as streaming one episode of your favorite show on Netflix. AI inference is lightweight by nature; the energy headlines are about training large models, not running them.
Still, we believe in doing more than the minimum. For every paid subscriber, every month, we donate to plant one tree through Trees for the Future, a nonprofit training farmers across East Africa in sustainable agroforestry. Your subscription doesn't just grow your practice. It grows something real. We'll publish an annual transparency report.
Your first 7 days are completely free: every content channel written in your voice, full voice profile built from your writing samples, every feature unlocked. No credit card. No commitment. If you don't pick a plan by day 8, your trial just ends and you owe nothing. Most therapists know within the first read whether it sounds like them.